Advance Auto PowerFrame Slider Display
Johnson Controls Power Solutions makes batteries for Advance Auto among other retailers. To introduce its new PowerFrame battery grid technology, the company wanted to demonstrate the grid's superior performance in a simple, straight forward point-of-sale piece. Enter the slider. Customers simply move the slider up to see the difference between PowerFrame and conventional grids at various stages of wear during a battery's lifecycle. A QR code and website are provided to access a video for customers who want to learn more.